What is a 360º survey?

The 360º feedback tool is one of the most universally used feedback surveys. It is a person-centric, multi-rater survey that gathers anonymous feedback about a person from people who work closely with them. Typically, the survey contains questions based on a leadership or competency framework. The person nominates individuals and asks for their feedback on how well (s)he demonstrates the behaviors that exemplify the competency questions. Traditionally, a person requests feedback from her/his line manager, peers, direct reports (in the case of managers), other colleagues, and maybe even clients or other key stakeholders.

Although organizations and individuals can use 360º surveys in different ways, research shows 360º surveys are most useful and reliable when the person (the subject of the feedback) controls access to the feedback and it is used for the person’s development purposes, not for performance management.

What is the Custom 360º?

Looking for a 360° feedback survey designed to reflect your organization’s values or strategic competencies? Our Custom 360° is designed with you in mind.

Simply give us the 360º survey questions and we can do the rest. If your organization doesn’t have its own 360º questions or a competency framework, our expert business psychologists and PhD’s can help design one tailor-made for your organization.

We handle the branding, e-mail templates, set-up users, send logins, send reminders, track progress and provide comprehensive online and offline support. And you can follow your group’s progress with an online dashboard to confirm your people are on track.

Key Features

  • Based on your organization’s competenices or values
  • Using qualitative and quantitative questions
  • Includes competency ranking to identify the relative importance
  • Connects development with culture using mini culture profile
  • Flags differences to highlight leadership blind spots

Why is the Custom 360º useful?

  • Supports capability development at scale
  • Identifies key strengths & development need patterns
  • Provides rich input for coaching and development
  • Creates a data-driven basis strategic development planning
  • Assists talent leaders in capability alignment